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Since 1989 Panorama of Russia has specialized in academic and reference publications from the Russian Federation and the Commonwealth of Independent States. |
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016471
Vasilenko, A.B Piar Krupnykh Rossiiskikh Korporatsii
[ PR of large Russian corporations]
2nd ed
Moscow: Vysshaia Shkola Ekonomiki, 2002 304 p Hardcover. 14.5 x 21 cm ISBN: 5759801120 Language: RussianThis book is about the current practice in public relations of big business, Russian corporations, with government and public organizations, media and population. Along with some general information this book contains numerous examples of how Russian business creates its image using various technologies, including through their own media. One of the chapters focuses on the PR experience of Russian oil and gas companies.
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