013246
Ratmair, Renate Russkaia Rech` i Rynok
Traditsii i Innovatsii v Delovom i Povsednevnom Obshchenii
[ Russian speech and the market: Traditions and innovations in business and everyday communication : Traditsii i Innovatsii v Delovom i Povsednevnom Obshchenii]
Moscow: Iazyki slavianskoi kul`tury, 2013
456 p
Serie: Studia philologica
Hardcover. 14.5 x 21 cm. Printing 600
ISBN: 9785955106564
Language: RussianThis monograph studies traditions and innovations in business and everyday communication at the end of the 20th-early 21st centuries. The book is based on transcripts of business interviews, sociological observations, focus groups, etc. The book consists of three parts: Lexics and concepts; Pragmatics; Russian style of communication. (.55 kg)
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