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010174
Knizhnyi Marketing
Rukovodstvo k Deistviiu
[ Knizhnyi Marketing : Rukovodstvo k Deistviiu]
Trade Book Marketing: A Practical Guide
Transl. from English by Boris Lenskii
Moscow: Terra, 1996
432 p
Hardcover 14 x 21 cm
ISBN: 5300004189
Language: RussianCollection of articles by American specialists in book marketing: Paul Dobler, Hugh Rousson, Jack Romanos, etc.
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