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Эвфемизмы и Деловой Дискурс

Как Работает Языковой Механизм мошенничества?..

This book is a study in euphemisms, their linguistic characteristics and the mechanism of their use in public discourse, in particular in economic discourse. The author describes the characteristics of euphemism and the theory of euphemism. The book applies the theory to economic discourse, gives the specific features of business euphemisms. The appendix describes the history of the company Enron, which was accused of fraud. The firm used a variety of tricks, one of which was the use of euphemistic ambiguous wording. The author analyzes these cases. (0.175 kg.)